About YARD

We are YARD

A communications and public relations company
We build your brand's presence and reputation
Baghdad, Iraq

YARD in a paragraph

YARD is a communications and public relations company in Baghdad, Iraq, founded in 2025. We help brands in Iraq build their presence and protect their reputation, and the team that writes the plan is the team that carries it out. Our work covers three areas. Digital marketing: social media management, content creation, and paid campaigns on Meta, Google, TikTok and Snapchat. Brand and production: brand identity, websites and landing pages, and campaign video production. Reputation and influence: public relations with government and regulatory bodies, crisis communication, events, influencer marketing, and visibility in AI answers such as ChatGPT and Google AI Overviews. Every engagement starts with a monthly plan that the client approves before any budget is spent. Each brand has its own account manager, and we report the results every month in clear numbers. More than 30 brands have worked with us, including restaurants, cafés, real estate and healthcare brands.

What sets us apart

Why YARD

Digital marketing is part of our public relations work: social media, paid campaigns and content are run together with reputation and official relations in one plan, for brands in Baghdad and across Iraq.

One team for the plan and the delivery

Strategy, production and advertising under one roof. The team that writes the plan is the team that carries it out, so nothing is lost between a planner and a doer.

Results measured in numbers

A monthly report that shows where the budget went and what it achieved: reach, engagement, enquiries and sales according to each plan's goal, in language a decision maker can read.

We know the Iraqi market

The local audience, its channels and how it decides: what convinces it, where it searches, when it buys, and how that differs between Baghdad and the provinces.

An account manager who answers

One point of contact who follows every detail of your brand, knows its history and goals, and answers your questions without passing you on.

Our Methodology

How we work

01
We learn your business
We get to know your business, your audience and your competitors before we suggest anything
02
We build the plan
Clear goals, messages and channels, which you approve before we start
03
We deliver
Writing, design, photography, publishing and advertising, as planned
04
We measure and improve
A report with the numbers every month, and we adjust what needs adjusting